We’ve all been there — you download a new mobile app or you go to a new website. You’re excited about the prospect of trying or buying something new. You tell everyone you know about the promise it holds, only to be disappointed. Or not — it comes down to your user experience.
From when a user first touches your app to when they leave, they are internally judging, evaluating, and considering whether they’re willing to spend their valuable time and energy on coming back again.
More than ever, companies are depending on their digital assets to drive the reputation of their brand, and exceptional software has become a foundational part of a positive user experience.
At some level, we all know and recognize this. However, those of us who work at SmartBear are even more acutely aware of how technology influences these everyday interactions.
When over 6 million software professionals and 22,000 companies across the globe use SmartBear tools to develop, deploy, test, and maintain some of the world’s most innovative applications, we know that the standard of quality can make or break your success.
This is the very inspiration behind SmartBear’s very first podcast series, “The Good, the Bad, and the Buggy.”
Our very own Alex McPeak and Bria Grangard will be sharing their own stories, talking to guests, and analyzing different case studies to consider what works and what doesn’t when it comes to online user experiences. Because a lot of the time, quality is in the details.
We hope this series encourages software teams to take a second look at their own projects to determine: is it good, is it bad, or is it buggy?
Listen to the first three episodes on SoundCloud now.
Don’t forget to share with your friends, coworkers, and family, and provide your feedback!
Additionally, you’ll want to check back often because we’ll be releasing a new episode bi-weekly.
Have feedback, an episode idea, or want to be featured as a guest? Reach out to Alex on LinkedIn.